Kwabena Okyire Appianing

The PARAGON Digital Marketing Manifesto

About the author

Kwabena Okyire Appianing

Considered the #1 authority on engineering profitable customer acquisition campaigns, Kwabena is the marketing expert other experts go to when they need help

We don’t help you grow. We help you sell.


We Are Not a Marketing Agency.

We are a customer acquisition system for serious businesses.
We don’t chase likes. We bring paying customers.
We don’t do “brand awareness.” We drive bookings, sales, and repeat buyers.

If it doesn’t bring in revenue — we don’t recommend it.
If it doesn’t result in paying customers — we don’t do it.


What We Believe

🔸 Visibility is worthless without conversion.
We make sure the right people see you — and take action.

🔸 Every campaign should bring in cash.
Not vanity, not vibes. Revenue.

🔸 Leads mean nothing if they don’t buy.
That’s why we install follow-ups, sales calls, and reactivation workflows.

🔸 Your business doesn’t need more content.
It needs more customers — on the phone, in the store, or in your DMs ready to buy.


What We Deliver

We don’t do “nice-to-haves.” We build customer-generating engines that result in:

✔️ More walk-ins
✔️ More phone calls
✔️ More reservations
✔️ More paying clients
✔️ More repeat business
✔️ More revenue — weekly, not someday

How?

🟡 Google Business Profile Optimization
→ Be the business that shows up when people are ready to spend money — and capture the call.

🟡 Follow-Up Automation + CRM
→ Don’t lose the lead. We follow up automatically until they book, buy, or respond.

🟡 Human Sales Calls & Telemarketing
→ Real people. Real conversations. Real sales. Especially for high-ticket services.

🟡 Cold Email That Converts
→ Inbox to invoice. No small talk, just sales.

🟡 Meta Ads with Direct Response Strategy
→ Scroll-stopping, wallet-opening campaigns — not boosted posts with hope.

🟡 Database Monetization Campaigns
→ We turn your past contacts into new customers and forgotten lists into fresh revenue.

🟡 Go-To-Market Strategy
→ Don’t launch and pray. Launch and profit.

🟡 Press & Digital PR
→ Build the reputation that gets you chosen over competitors.


Who We Work With

If your business needs more customers and revenue this month, not just “branding,” we’re for you.
We work with:

  • Restaurants, lounges & bars
  • Construction firms & roofing companies
  • Spas, vocational schools & clinics
  • Security, delivery, and travel services
  • B2B service providers, manufacturers, tech startups

Our Promise

💬 You will get more inquiries.
📞 You will get more calls.
🛍 You will get more customers.
📈 You will make more money.

No subscriptions. No retainers.
No “it takes 6 months to see anything.”
Just smart execution and sales flow.

If you don’t get results — you get your money back.


This is PARAGON Digital Marketing Agency.

We are the agency for business owners who are done wasting money and ready to fill their pipeline.

We make customers appear.
We unlock the money already in your market.
We build engines that turn traffic into sales.

More customers. More sales. No BS.
Let’s work.

 

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